Why your AI outputs suck

This simple framework transforms underwhelming AI outputs

Difficulty: Easy | Impact: Getting the basics right | Read Time: 1 min

Before:
Sometimes, AI blows your mind. 

Other times, you're prompt-ly disappointed.

Ask for a sales email? Get corporate word salad you could never send to another human.

You edit everything. It takes longer than drafting yourself.

After:
Every prompt nails the brief.

Zero edits needed.

Perfect responses. Every time.

You actually use what AI writes.

The Workflow:
Use the WHO-WHAT-WHY-HOW framework for every AI prompt:

  1. WHO: Tell AI about yourself and your audience

    • "I'm a B2B sales rep selling CRM software to manufacturing companies"

  2. WHAT: Be specific about your exact task

    • "Write a follow-up email for a prospect who went dark after our demo"

  3. WHY: Share your goal or desired outcome

    • "I want to re-engage them without sounding desperate or pushy"

  4. HOW: Add constraints, tone, or format preferences

    • "Keep it under 100 words, casual tone, include a specific value proposition"

  5. Putting it all together: "I'm a B2B sales rep selling CRM software to manufacturing companies. Write a follow-up email for a prospect who went dark after our demo. I want to re-engage them without sounding desperate. Keep it under 100 words, casual tone, include a specific value proposition about reducing manual data entry."

Pro-tip: Use Wispr Flow to massively speed up prompting (and all typing).

Why it works:
AI needs context to be useful.

The more you give it, the better the results.

Simple as that.

Try it with:

What sales challenge should we tackle next? Comment below and let us know.

Darryl and the Leveraged Team